We map the customer experience from first awareness through 40-site expansion, from the customer's perspective and from ours: value delivery, field engineers, and revenue operations.
Team mapping the customer journey on a wall chart 
Workshop session charting the Cognite customer journey Interview clips from journey mapping sessions across the company Our customer experience story is rooted in the idea that all measurable results come back to value that's provided to the customer.
Focus group session with field engineers in a training room 
Operators reviewing plant data on monitors in a control room A cross-functional team reviews the journey regularly to find the gaps between stages and the opportunities product should cover.
Field engineer using a mobile device on an industrial site CX lead discussing journey insights during an interview
Product design, design systems, and content currently sit under it. Customer experience is the broad idea of designing a careful, empathetic, and efficient experience, both for our customers and for our sales teams.
Tempe, Arizona (coming 2027)
Operators, engineers, and decision-makers can see industrial AI in context: real workflows, real data, and the people who design for both, from live demos to hands-on support.
We treat every visit, workshop, and demo as part of the product experience, shaping how CDF feels long before someone logs in.
